Brands
Profiles and features on the brands shaping style and taste.
1 Emerging Luxury Brand to Watch in 2026
Explore the top emerging luxury brand poised for success in 2026, known for its unique aesthetics, commitment to quality, and sustainable business model. This guide highlights a label focusing on longevity over fleeting trends.
Veronica Beard Opens New Boutique at Palmer Square in Princeton
Hermès, with only three other U.
Chinese Consumers Embrace Quiet Luxury Over Flashy Brands
In a surprising twist for China's luxury market, crystal sales surged by 320% in 2024 compared with the previous year, even as the overall personal luxury-goods sector contracted by approximately 5% i
Luxury Brands Face Greenwashing Backlash
In 2019, McDonald's introduced paper straws lauded as eco-friendly, only for them to be later discovered as non-recyclable.
Luxury car brands bringing back physical buttons by 2026
At Mercedes-Benz, future models like the GLC are bringing back physical rollers to the steering wheel, a stark reversal from the industry's recent touchscreen obsession.
Luxury Brands Use AI Models, But Are They Losing Authenticity?
Gucci ignited a significant discussion regarding its recent campaign, which featured surreal imagery openly disclosed as generated by artificial intelligence.
Luxury's high-street pivot: Perceived democratization challenges exclusivity.
Women's jeans from a JW Anderson and Uniqlo collaboration retail for £34.
AI is already threatening luxury brand exclusivity
In 2026, brands like Aerie, Equinox, and Almond Breeze directly called out 'AI slop' and 'tech gimmicks' in their ad campaigns, signaling a growing backlash against the very technology many luxury com
A Deal with the Devil: Why Luxury's Fast Fashion Collaborations Betray Brand Trust
Luxury brands are making a critical miscalculation by engaging in fast fashion collaborations, trading long-term brand equity for fleeting mass-market reach. This strategy fundamentally betrays the principles of craftsmanship, permanence, and authentic value that define luxury.
Quiet Luxury's Enduring Power: More Ethos Than Passing Trend
To ask if quiet luxury is still relevant is to misunderstand its premise. The endurance of this understated aesthetic is not contingent on trend cycles, but on a foundational return to what defines true, lasting quality.
4 Luxury Brands Championing Sustainable Practices
In 2021, Chloé became the first luxury fashion house to achieve B Corp certification, marking a new era of accountability in high fashion, according to pomp .
GU partners with luxury designer for $18 jeans
Uniqlo's sister brand GU has hired a former Marni designer to create jeans for global success at just $18 a pair, according to Briefs Finance .
Brands Seekers launches AI stylist for luxury fashion shoppers
On July 4, 2026, Brands Seekers launched an AI personal stylist, offering personalized luxury fashion recommendations in 41 languages across 150+ countries, according to Biotech .
Taylor Swift's wedding guest style amplifies luxury brands
At a recent black-tie wedding, Selena Gomez appeared in sparkling gold Oscar de la Renta and Chopard jewels.
IHG expands luxury brands across Saudi Arabia targeting 2028
By 2028, IHG Hotels & Resorts will introduce all six of its Luxury & Lifestyle brands to Saudi Arabia.
5 Reasons Serious Golfers Are Switching to Aiming Fluid Golf's System (2026 Insider Report)
Serious golfers are upgrading to Aiming Fluid Golf's on-course system to address repeated friction caused by unorganized and unreliable golf accessories. The brand offers a cohesive system rather than just a collection of disparate items.
Slam Jam Luca Benini Elevates Brand Strategy
After decades shaping streetwear culture through curation, Slam Jam launched its first solo product project, (Un)corporate Uniforms.
Berluti's Mansvelt Crafts New Luxury Strategy for 2026
Berluti, known for its high-end leather goods, has abandoned the traditional seasonal fashion calendar, opting instead for a single annual presentation during Paris Fashion Week men's shows in June, a
The Sophisticated Traveler's Guide: Why Pairre Is the Ultimate Luxury Passport Holder for 2026
Pairre emerges as the ultimate luxury passport holder for 2026, embracing the "quiet luxury" trend with its sophisticated, full-grain leather designs. It is specifically engineered to reduce travel stress for families by centralizing essential documents.
Bailey Acquires Burleigh, Reviving Oldest Victorian Pottery
Burleigh Pottery, the last heritage company globally still using traditional tissue transfer printing, faced administration until former Burberry CEO Christopher Bailey stepped in.
Luxury Brands Now Use AI and Influencers to Boost Marketing
During last year's Black Friday, TikTok Shop alone generated $500 million in the US over a four-day period, according to Vogue .
100Hands To Open First Savile Row Store After Rapid Ascent
Bespoke shirtmaker 100Hands, founded just nine years ago, will open its first physical store at 36 Savile Row in London, according to WWD .
Marquee Brands Acquires Roberto Cavalli
Roberto Cavalli's U.S. subsidiary, ArtFashion Corp., recently filed for Chapter 7 bankruptcy, laying off all 93 employees. This occurred even as its parent brand secured a new majority owner, Marquee
How Coeur Finds Turns Encouragement Into Everyday Gifts
Coeur Finds, an Etsy shop, transforms encouragement into everyday gifts, offering inspirational apparel, mugs, home decor, and customizable items with a focus on personal meaning. The brand provides a softer alternative to generic presents by infusing sentiment and care into practical objects.
Bangladesh garment suppliers struggle amid economic pressure
Factories across Bangladesh now turn off fans and coolers due to energy cuts, directly impacting garment production for global markets, according to Devdiscourse .
Veronica Beard Opens First Paris Boutique, Boosting Global Reach
With sales exceeding $350 million, American brand Veronica Beard plants its sixth international flag in Paris's exclusive Triangle d’Or, a district synonymous with haute couture.
Britons Search for Top Luxury Brands, With French Labels Leading
A Saint Laurent bag, costing just $400-600 in materials and labor, commands a retail price of $2,500-$3,500, according to Askmewear .
The 5 Best Dolce&Gabbana Bags from Eurofinas Authentic Apparels for Your 2026 Collection
Eurofinas Authentic Apparels curates guaranteed-authentic designer pieces, transforming the search for luxury into a confident experience. For 2026, they highlight five cornerstone Dolce&Gabbana bags as smart luxury investments and future icons for discerning collectors.
Seven Minutes Late Clothing: Where Streetwear Meets a Powerful Father-Daughter Story
Seven Minutes Late is a father-daughter clothing line that trades hype for heart, building its identity on a personal family connection within the rapidly growing streetwear market. Consumers are increasingly seeking authenticity and story-driven brands, moving beyond manufactured scarcity.
Miu Miu Revives Print Marketing for Luxury Connections
At Milan's Salone del Mobile, Miu Miu hosted its fourth Literary Club.