Gucci

16 articles

A fashion curator strategically integrating digital technology with historical fashion archives, showcasing the evolving role of curation in the modern industry.
Collections

Modern Fashion Curator's Strategic Role in 2026

At Gucci, Grazia Venneri, head of the Heritage Department, not only managed the historical archive but also designed a digital platform and contributed to the Gucci Museum.

Adrianne Cole·July 6, 2026
Models of diverse genders showcase avant-garde, gender-fluid high fashion on a dramatic runway, highlighting luxurious fabrics and bold designs.
Fashion

Gender Fluid Collections Are Redefining High Fashion

A single Gucci Interlocking G silk jacquard shirt, priced at approximately 1,87,716, exemplifies high fashion's embrace of fluid tailoring.

Adrianne Cole·June 24, 2026
Elegant perfume bottles from top fragrance brands displayed in a luxurious setting, symbolizing social media dominance.
Beauty

Gucci Leads Social Media Among Top Fragrance Brands in May

Despite the allure of viral organic content, Gucci's ascent to the number-one fragrance house on social media in May was driven by meticulously planned, paid campaigns, according to data from Traackr,

Sofia Mendes·June 23, 2026
A luxurious, sustainable fashion garment artfully displayed with natural elements, symbolizing the blend of high fashion and environmental consciousness.
Brands

Luxury Sustainable Fashion Brands: Innovations and Commitments

In 2022, luxury giant Kering, owner of Gucci and Saint Laurent, banned all fur from its collections.

Luca Bianchi·June 22, 2026
Models showcasing avant-garde Resort 2027 fashion trends with historical and futuristic design elements, dramatic lighting.
Collections

Top 9 Resort 2027 Fashion Collection Trends and Styles

Max Mara celebrated its 75th anniversary by presenting its Cruise 2027 collection in Shanghai, underscoring the global reach of pre-collections.

Adrianne Cole·June 18, 2026
Models walk a runway in Times Square for Gucci's Cruise 2027 show, symbolizing global fashion week trends and luxury expansion.
Fashion

Fashion Week Highlights Unveil Global Trends and Luxury Expansion

Gucci's Cruise 2027 show recently transformed Times Square into a runway.

Adrianne Cole·June 16, 2026
A modern, ethical fashion factory floor with workers and a digital display showing a rising transparency score.
Collections

What is the Fashion Transparency Index and its 2026 implications?

For the first time, two of the world's 250 largest fashion brands, including a luxury house, scored 80% or higher on the Fashion Transparency Index, a stark contrast to an industry where most reveal l

Adrianne Cole·June 7, 2026
AI-generated fashion designs projected onto a runway alongside models at Milan Fashion Week, sparking debate.
Trends

AI's Runway Debut: Gucci's Milan Fashion Week Images Spark Debate

Gucci is currently facing criticism for using AI-generated images to promote its upcoming show at Milan Fashion Week, blurring the lines between digital illusion and physical reality on the runway, ac

Camille Rousseau·June 7, 2026
NFL legend Tom Brady makes a surprise runway debut for Gucci in Times Square, showcasing a bold fashion moment amidst a strategic brand shift.
Fashion

Tom Brady Debuts on Gucci Runway Amid Brand's Strategic Shift

Just as Gucci announced an 8% drop in first-quarter sales, NFL legend Tom Brady made his unexpected runway debut for the brand in New York City's Times Square.

Adrianne Cole·May 18, 2026
A high-fashion atelier where traditional craftsmanship meets futuristic AI-generated digital art, symbolizing the tension between authenticity and innovation in luxury marketing.
Brands

Luxury Brands Use AI Models, But Are They Losing Authenticity?

Gucci ignited a significant discussion regarding its recent campaign, which featured surreal imagery openly disclosed as generated by artificial intelligence.

Luca Bianchi·May 15, 2026
The 'Gucci Memoria' exhibition at Milan Design Week, featuring tapestry-inspired wall hangings and elegant lighting, showcasing Gucci's 105-year history.
Brands

Gucci unveils 'Gucci Memoria' exhibition at Milan Design Week

At Milan Design Week 2026, Gucci's 'Gucci Memoria' exhibition, curated by Demna, marked his first large-scale installation.

Oliver Dane·April 24, 2026
A luxurious interior setting at Milano Design Week, showcasing the influence of fashion brands like Louis Vuitton and Gucci on contemporary design.
Design

Fashion's influence on interior design shines at Milano Design Week

At Milano Design Week, Louis Vuitton resurrects a 1920s Omega-shaped lacquered dressing table, a key piece in its new Art Deco-focused Objets Nomades collection, "Pierre Legrain Hommage," according to

Luca Bianchi·April 22, 2026
Surreal AI-generated fashion campaign image showcasing a blend of haute couture and digital art, questioning authenticity.
Fashion

AI fashion campaigns could redefine creativity, but authenticity is at stake.

For its 'Primavera' campaign preceding Milan Fashion Week, Gucci unveiled a series of evocative, surreal images that were subsequently revealed to be entirely generated by artificial intelligence, spa

Adrianne Cole·April 21, 2026
Models on a runway showcasing luxury fashion made from sustainable materials, with a backdrop highlighting ethical sourcing locations.
Collections

What Are Sustainable Sourcing Principles in Luxury Fashion Design?

Luxury giant Gucci achieved a public disclosure score over 80 percent for its human rights and environmental policies, a significant 21 percentage point jump from the previous year, according to WWD .

Adrianne Cole·April 17, 2026
A deserted luxury shopping street in a Middle Eastern city, reflecting the impact of geopolitical turmoil on high-end sales.
Brands

Middle East luxury sales drop amid geopolitical turmoil

LVMH's Fashion & Leather Goods business segment, a historical powerhouse, recorded its first year-on-year decline in the first quarter, dropping 9% amidst Middle East geopolitical tensions.

Oliver Dane·April 16, 2026
An AI interface generating luxury fashion designs, symbolizing the blend of technology and haute couture in modern marketing campaigns.
Brands

AI is now designing luxury campaigns, but authenticity is at risk.

Ahead of Milan Fashion Week, Gucci generated campaign images for its 'Primavera' collection entirely with AI, a move later disclosed that sparked immediate debate, according to Vogue .

Luca Bianchi·April 14, 2026