Form & Taste

Olive Young

5 articles

Diverse shoppers enthusiastically browsing a wide selection of 19 new K-beauty brands recently launched at Sephora and Olive Young stores across the US.
Beauty

Sephora, Olive Young Launch 19 K-Beauty Brands in US Stores

In the first half of 2025, South Korea surpassed France to become the world's second-largest exporter of beauty products.

Sofia Mendes·August 23, 2026
Diverse individuals with radiant skin using modern K-beauty products, symbolizing the fusion of Korean and American beauty trends.
Beauty

Top K-Beauty Skincare Product for Radiant Skin in 2026

South Korean beauty giant Olive Young is set to open its first US brick-and-mortar store in May, signaling a new wave of K-Beauty's mainstream expansion.

Sofia Mendes·August 15, 2026
Attendees explore a vibrant K-Beauty festival with numerous brands and products at the Olive Young Festa LA 2026 in Los Angeles.
Beauty

Olive Young Festa LA 2026 brings K-Beauty to Los Angeles

This August, CJ Olive Young will debut its signature Olive Young Festa in Los Angeles, featuring 55 K-beauty and lifestyle brands across a sprawling 50,000 sq ft.

Sofia Mendes·July 3, 2026
Shoppers excitedly entering the first U.S. store of Olive Young in Pasadena, Los Angeles, showcasing K-beauty products.
Beauty

CJ Olive Young USA Opens First U.S. Store in Los Angeles

On May 29, hundreds of shoppers flocked to Pasadena, California, for the grand opening of Olive Young's first U.

Sofia Mendes·June 5, 2026
Shoppers browse a wide selection of K-beauty products at the grand opening of Olive Young's first US store in Pasadena, California.
Beauty

Olive Young debuts first US store with 400 brands

South Korea's largest beauty retailer, Olive Young, opened its first U.

Sofia Mendes·May 29, 2026