Perception
3 articles

Design
What is Color Psychology and How Does it Impact Your Mood?
In a surprising twist, a university study found that students developed a preference for the specific color scheme of the residence hall they lived in, challenging the notion that color preference is
Luca Bianchi·July 15, 2026

Food
How the Brain Creates Flavor Perception
Scientists at the Howard Hughes Medical Institute (HHMI) demonstrated that they can control whether mice perceive a taste as bitter or sweet by simply activating two small, distinct areas of the...
Camille Rousseau·June 16, 2026

Food
How Multisensory Perception Creates Flavor in Food
Long before a first conscious taste, even in the womb, a baby's palate begins its intricate dance with flavor.
Camille Rousseau·May 15, 2026