Ethical Consumption

7 articles

A modern luxury showroom blending timeless elegance with conscious innovation, reflecting sophisticated and forward-thinking brand values.
Brands

What is Luxury Brand Identity and Why Does it Matter in 2026?

Even as the global luxury goods market is projected to swell to over USD 450 billion by 2034, its enduring appeal increasingly hinges not just on exclusivity, but on a brand's commitment to ethical pr

Luca Bianchi·September 9, 2026
A craftsman carefully assembling a durable, aesthetically pleasing piece of furniture in a sunlit workshop, symbolizing slow design and product longevity.
Design

Slow design for product longevity and sustainable living

The expected lifespan of a television, once nearly nine years in 2011, has plummeted to just 6.

Luca Bianchi·June 25, 2026
Shopper critically examining product labels for genuine sustainability proof, contrasting with vague greenwashing symbols.
Trends

Why Shoppers Are Demanding Proof of Sustainable Choices Over Greenwashing

In 2023, 61% of UK adults pulled back from purchasing new goods, a stark re-evaluation of consumer habits.

Camille Rousseau·June 8, 2026
Chef's hands arranging fresh, colorful, locally sourced ingredients on a rustic wooden table, emphasizing quality and sustainability.
Food

What Are Sustainable Sourcing Principles in Modern Gastronomy?

In the U.S., a striking 80% of consumers are more likely to trust companies that publicly share data backing up their sustainability claims, according to Specright . This high percentage solidifies a

Camille Rousseau·May 14, 2026
Gen Z shoppers happily exploring a trendy, sunlit secondhand clothing store, choosing unique pieces over traditional luxury.
Brands

Why Gen Z Buys Secondhand & Mid-Priced Instead of Traditional Luxury

In 2025, the secondhand clothing market grew four times faster than the broader apparel industry.

Luca Bianchi·April 29, 2026
Gen Z consumers turning away from a fast fashion store, choosing sustainable options and ethical consumption.
Trends

Gen Z boycotts fast fashion over ethical concerns

This year, TikTok Shop alone drove over 50 percent growth in Tarte's direct-to-consumer business, a testament to Gen Z's unprecedented economic power.

Sofia Mendes·April 26, 2026
A chef in a high-end restaurant kitchen plating a gourmet dish, with a small pile of edible food scraps subtly visible in the background.
Food

High-end restaurants explore ethical food waste innovations.

A single Michelin-starred restaurant in Paris, famed for exquisite tasting menus, discards an average of 150 kilograms of perfectly edible food scraps each week.

Camille Rousseau·April 18, 2026