Ethical Beauty

1 article

A minimalist flat lay showing a collection of empty and nearly empty beauty product containers, such as jars, tubes, and bottles, arranged neatly on a light-colored surface, symbolizing the Project Pan movement and sustainable beauty practices.

Project Pan: More Than an Empty Promise for Sustainable Beauty

Project Pan encourages finishing beauty products before buying new ones, but is it a temporary social media trend or a genuine shift toward sustainable, conscious consumption?

Sofia Mendes·April 2, 2026