Local Brands
2 articles

Beauty
Thai Beauty Brands Challenge K-Beauty Dominance in Southeast Asia
While K-Beauty's market share in Southeast Asia surged by 15% last year, reaching $2.
Sofia Mendes·August 30, 2026

Trends
Local Brands Surge as Consumer Preference Shifts Away from Global Luxury
During the recent Tmall Double 11 shopping festival, local Chinese handbag brands Songmont and Qiuzhen surged into the top three in sales, nearly eclipsing long-time leader Coach.
Camille Rousseau·April 30, 2026