Gu

1 article

Models showcase affordable $18 GU jeans designed by a former luxury designer on a fashion runway, highlighting the blend of high fashion and accessibility.

GU partners with luxury designer for $18 jeans

Uniqlo's sister brand GU has hired a former Marni designer to create jeans for global success at just $18 a pair, according to Briefs Finance .

Luca Bianchi·July 18, 2026