Form & Taste

Brand Image

2 articles

A close-up of a luxury magazine open to a full-page advertisement, showcasing the tactile and visual appeal of print media for high-end brands.
Brands

Why Luxury Brands Still Use Print Media for Brand Image

In 2019, luxury brands allocated 55% of their advertising budgets to print magazines, rising to 66% for overall print spend, according to Sappi .

Luca Bianchi·May 29, 2026
A diverse cast of models showcasing inclusive beauty standards on the runway at the Victoria's Secret Fashion Show.
Fashion

Victoria's Secret Fashion Show Returns, Reshaping Brand Image

After a five-year hiatus and a public reckoning over its exclusive image, the Victoria's Secret Fashion Show is returning this fall.

Adrianne Cole·April 27, 2026