Form & Taste

American Eagle

2 articles

Lamine Yamal, the young soccer sensation, models American Eagle denim in a 'Ready for the World' campaign shot, showcasing a blend of sports and fashion.
Fashion

American Eagle Launches First Campaign Starring Lamine Yamal

Despite American Eagle's launch of its 'Ready for the World' campaign featuring 18-year-old soccer sensation Lamine Yamal, the company's comparable sales declined 2% year over year in Q1 2026.

Adrianne Cole·June 10, 2026
Diverse Gen Z individuals wearing American Eagle denim jackets and holding Bubble Skincare products in a trendy urban environment.
Beauty

American Eagle and Bubble Skincare Launch Gen Z Collection

American Eagle, already the undisputed top jeans brand for Gen Z, has launched its inaugural beauty apparel collaboration with Bubble Skincare.

Sofia Mendes·May 13, 2026